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L'eau Serge
Eau de Parfum

L'eau Serge Eau de Parfum L'eau Serge Eau de Parfum L'eau Serge Eau de Parfum L'eau Serge Eau de Parfum L'eau Serge Eau de Parfum


Price: £119.00
Size: 100ml
Fragrance Category: Citrus Musky Herby


Top Notes: Aldehydes, citrus
Heart Notes: magnolia, white mint, clary sage, pink peppercorns
Base Notes: ozonic notes, musk

Serge Lutens has called this his "anti-perfume", a unique composition which …expresses a longing for cleanliness and a reaction against society’s compulsion to fill the air with artificial scents.. The new fragrance is unisex, transparent and clear. "Perfume like cleanliness does not belong to men or women…It is time for women to do away with tired old clichés: the suspender belts, the endless accessories and the heated rollers, all of those dated neo-erotic trappings acquired to please man. It is time for men to stop spending so much time working out at the gym and slaving away at the office, and get rid of all of the accessories acquired to please woman" [Serge Lutens]

It certainly is a departure from Serge Luten's usual creations with their constant reworking of oriental themes. Serge himself, probably had some misgivings about his fan's reaction to this dramatic departure from his normal house style. "You know, when I presented ‘L’Eau Serge Lutens’ to my staff. I felt like Saint-Just informing the aristocracy that they were about to lose their privileges. But I assure you, it’s not cologne. I hate cologne. Nor is it truly perfume. It’s more like an eau de cleanliness. Refined, nuanced… It’s like stepping out of the bath. Like putting on a freshly ironed shirt, or slipping into a bed with clean sheets…" [Serge Lutens].

So, is it truly an anti-perfume; a perfume so discrete that you (or anyone else for that matter) won't notice you're wearing it? Well, yes and no. Initially the scent has a definite presence, sparkling with a hint of citrus. But on the dry down the scent becomes more subtle, flatter, herby and musky and its then that the Serge magic begins to show - clean and fresh yet mysterious and long-lasting. In fact, the scent is a complete break with convention – as if no real ingredients are detectable, just abstract molecules created by putting different notes together. A new bottle has also been designed specifically for this scent which (again unusual for Serge Lutens, which is normally only 50ml) is only available in 100ml size.

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